Privacy Policy

Privacy Policy

Last updated: August 19, 2026

Welcome to Alfredo Studio - Urban Clothing. We operate this store and website to bring you a curated shopping experience (the "Services"), utilizing Shopify as our e-commerce platform.

This Privacy Policy explains how we collect, use, and share your personal information when you visit, make a purchase, or communicate with us. If there is ever any conflict between our Terms of Service and this Privacy Policy, this policy takes priority regarding how your personal information is handled.

By accessing or using our Services, you acknowledge that you have read and understand this Privacy Policy.

1. Personal Information We Collect

We collect information that identifies or can reasonably be linked to you ("personal information"). This includes:

  • Contact Details: Your name, billing and shipping addresses, phone number, and email address.

  • Financial Information: Payment card details, account numbers, transaction records, and payment confirmations.

  • Account Information: Your username, password, security questions, and shopping preferences.

  • Transaction Information: Items you view, add to your cart or wishlist, purchase, return, exchange, or cancel.

  • Communications: Any messages you send to us, including customer support inquiries.

  • Device & Usage Information: Your IP address, browser type, network connection details, unique identifiers, and how you interact with our website.

2. Sources of Personal Information

We gather this information from:

  • Directly from You: When you create an account, make a purchase, or contact support.

  • Automatically: Through cookies, pixel tags, and device tracking when you browse our store.

  • Service Providers & Partners: Third parties like Shopify and payment processors who help us run our business.

3. How We Use Your Information

We use your information to operate and improve Alfredo Studio, including to:

  • Fulfill Orders: Process payments, arrange shipping, manage your account, and handle returns or exchanges.

  • Marketing: Send you promotional updates, newsletters, and targeted advertisements (you can opt out at any time).

  • Security: Authenticate your account, prevent fraud, and secure our platform.

  • Communication: Respond to your inquiries and provide customer support.

  • Legal Compliance: Comply with laws, respond to legal requests, and enforce our terms.

4. How We Share Your Information

We share your personal information with trusted third parties for legitimate business purposes:

  • Service Providers: With Shopify and partners who assist with IT, payment processing, data analytics, and shipping.

  • Marketing Partners: To display targeted ads based on your browsing activity (subject to your regional privacy rights).

  • Business Transfers: In the event of a merger, acquisition, or bankruptcy.

  • Legal Requirements: When required by law, subpoena, or to protect our legal rights.

5. Our Relationship with Shopify

Our store is hosted on Shopify. Shopify collects and processes data to provide and improve their platform.

6. Children's Data

Our Services are not directed at children under the age of majority in your jurisdiction. We do not knowingly collect information from children. If you believe a child has provided us with personal information, please contact us so we can promptly delete it.

7. Security and Retention

We implement security measures to protect your data, though no system is 100% secure. We retain your personal information only as long as necessary to maintain your account, fulfill orders, resolve disputes, and comply with legal obligations.

8. Your Rights and Choices

Depending on where you live, you may have the following rights regarding your personal information:

  • Right to Know / Access: Request a copy of the data we hold about you.

  • Right to Delete: Request the deletion of your personal data.

  • Right to Correct: Update or fix inaccurate information.

  • Right to Portability: Request your data in a transferable format.

  • Marketing Opt-Out: Unsubscribe from promotional emails using the link at the bottom of any marketing message.

  • EEA / UK Rights: If you reside in the European Economic Area or UK, you also have the right to object to processing, restrict processing, or withdraw consent.

To exercise these rights, please reach out to us using the contact details below. We will verify your identity before processing requests.

9. International Data Transfers

Your information may be transferred to and processed in countries outside your home country, including countries that may have different data protection laws. When we transfer data out of the UK or EEA, we rely on approved legal mechanisms like Standard Contractual Clauses.

10. Changes to This Privacy Policy

We may update this policy periodically to reflect operational, legal, or regulatory changes. Any updates will be posted on this page with a revised "Last updated" date.

Contact Us

If you have any questions about our privacy practices, or if you would like to exercise any of your privacy rights, please contact us at:

  • Email: info@alfredostudio.co.uk